Capture residential painting leads and referrals through social media listening

November 28, 2018 – By Aaron Hockel

Click Here to Listen to the Podcast

AltaVista partner and vice president of digital marketing, Aaron Hockel, recently joined Chris Shank on the PDCA PaintED Podcast to discuss the concept of social listening and how painters can do it to start generating free residential leads and referrals. Highlights from the show include:

• Explanation of how social monitoring and social listening work

• How painters can engage in the conversation on social media platforms

• Using social monitoring to identify leads and referrals in Facebook Groups

• Injecting your painting business into the conversation in a discrete and professional way

• How the concept of social monitoring and listening is expanding to Nextdoor

The episode can be listened to online using the link above or click here to download the podcast from iTunes.

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Aaron Hockel

Aaron Hockel is a Partner and the VP of Digital Marketing at AltaVista Strategic Partners. A University of Maryland, Baltimore County (UMBC) alumnus, Aaron expertly crafts digital marketing strategies that drive success for clients, leveraging his deep industry knowledge and innovative approach.