Why Online Reviews are Essential to Your Business

Big decisions take time and consideration, especially when they involve spending money. Before hiring a company or purchasing an expensive product, most people will conduct a little research. And where is the first place they turn? Reviews.

Are Online Reviews Relevant?

In this age of technology, we have an overabundance of information at our fingertips. You can find out everything you need to know about any topic with one simple Google search. When a potential client types your company’s name into Google, the information they find will likely determine whether or not they hire you, with online reviews being a strong focal point. Studies show that 90% of consumers are more influenced by online reviews than an actual sales pitch. If you aren’t generating online reviews, you are doing your company a disservice.

Reviews Provide an Unbiased Opinion

The information you provide about your own company may be accurate and trustworthy, but the average customer will be skeptical. They understand that you want to present your company in the best light possible, so they will seek out unbiased opinions: reviews. Customers trust online reviews to give them a more honest and well-rounded idea of your company.

Online Reviews Improve SEO

Are you looking for ways to improve your search ranking on Google? According to Google, high-quality, positive reviews will improve your company’s visibility on search engine result pages. On average, online reviews improve rankings by about 12%. Online reviews are also one of the easiest ways to improve SEO as it takes little to no effort on your end.

Let Us Manage Your Reviews

At AltaVista, we offer online review generation to enhance your online ranking and create trust with potential customers. Our online review generation services reach out to your company’s past customer list and ask for a review from hundreds of platforms, including Google, Yelp, Angie’s List, BBB, and more. Contact us and start improving your online presence today