Key Benefits of Email Marketing for Your Business

Key Benefits of Email Marketing for Your Business Do you feel like you’ve been working twice as hard to grow your business? Neglecting the power of email marketing might be the missing piece of the puzzle. Email marketing, when overlooked, often results in missed opportunities, shallow client connections, and the need for increased efforts to …

How Google Is Changing Email Marketing Forever In 2024

How Google Is Changing Email Marketing Forever In 2024 Have you ever opened an email and suddenly found yourself adding something to your cart? You’re not alone! Around 60% of people say marketing emails have influenced their purchases. That’s just one of the many reasons email marketing is a popular way to reach your target audience. However, …

Email Marketing Foundations: Laying the Bricks for Effective Newsletters

Email Marketing Foundations: Laying the Bricks for Effective Newsletters Everyone remembers those early days of AOL when they’d hear the familiar chiming voice emanating from their computer saying “You’ve Got Mail!” And while the basic premise of email is still very much the same, email marketing has come a long way since then. So has …

The Importance of Diversifying Your Customer Base for Business Growth

The Importance of Diversifying Your Customer Base for Business Growth Contractors already know how important it is to have loyal commercial property management customers. This is especially true for electricians, plumbers, roofers, and similar contractors who frequently perform repair and maintenance work. There are risks, however, with relying too heavily on a single customer segment …

Digital Marketing Musts for Contractors in 2023

Digital Marketing Musts for Contractors in 2023 It might surprise you that 1 in 5 businesses fail in the first year. If you want to build a successful contracting business and avoid that same fate, then digital marketing for contractors is for you. These days, digital marketing techniques can target and cost-effectively market your company …

AltaVista Strategic Partners Makes Inc. 5000 List for the Sixth Consecutive Year

AltaVista Strategic Partners Makes Inc. 5000 List for the Sixth Consecutive Year AltaVista Strategic Partners, the Nation’s leading contractor marketing company, is pleased to announce that it has been named to the Inc. 5000 list for the sixth year in a row. The company has earned the rank of No. 4342, a massive accomplishment as …

Creating a Successful Digital Recruiting Strategy for Your Contracting Business

Creating a Successful Digital Recruiting Strategy for Your Contracting Business It’s no secret that the past few years have presented several hiring challenges for commercial and residential contracting businesses. Overcoming these challenges is critical to maintaining and growing any contracting company.  This is why a digital recruiting plan is so important. Online recruiting campaigns can …

Targeted Email Marketing: Strategically Reach Your Audience

Targeted Email Marketing: Strategically Reach Your Audience Did you know that targeted email marketing is one of the most effective ways to reach your customers? According to a study by Constant Contact, targeted email campaigns resulted in a staggering +360% increase in ROI. When you target your email marketing efforts at your customers, you are …

AltaVista Expands Workforce in the First Quarter of 2022

AltaVista Expands Workforce in the First Quarter of 2022 AltaVista Strategic Partners has experienced a rapid expansion of its workforce. In just the first quarter of this year, they have expanded their employee footprint by 30%. This is an effort to keep up with the accelerated success of their sales team as they continue to …

AltaVista Strategic Partners Celebrates Our 10th Anniversary!

AltaVista Strategic Partners Celebrates Our 10th Anniversary!  For the last 10 years, AltaVista’s goal has been to support contractors in their marketing efforts and grow their companies confidently. As the Nation’s leading contractor marketing company, we have been meeting and exceeding expectations year after year by taking database and digital marketing off our client’s plates …