Start the New Year Off Right with These 2023 Marketing Trends Does it feel like you’ve tried every marketing strategy for your contracting business? Well, 2023 marketing trends might bring some new opportunities. With the marketing industry growing around 16% a year, you will need to keep up to date with new strategies to get ahead of your …
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Why Online Review Generation Is Essential For Contractors These days, an estimated one in ten American workers is a contractor. Working as a contractor comes with unique challenges, and they must be flexible throughout their work day. In order to maintain a steady income and grow your client base as a contractor, you need a strong online …
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Outrank Your Competition with Search Engine Optimizations Savvy contractors who update their website often are one step ahead of their competition who haven’t updated their website since the late 1990s. It is essential for contractors to have a modern website in order to be visible in today’s online world, and more importantly, to rank well …
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Do I Need SEO for My Contracting Company? There are over 36,000 contractors across the US, and each of them plays a critical role in our society. These contractors supply equipment, materials, and labor to complete manual projects. Without them, we wouldn’t have sturdy or well-maintained commercial buildings. If you’re looking to extend the reach of your …
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AltaVista Strategic Partners Makes Inc. 5000 List for the Sixth Consecutive Year AltaVista Strategic Partners, the Nation’s leading contractor marketing company, is pleased to announce that it has been named to the Inc. 5000 list for the sixth year in a row. The company has earned the rank of No. 4342, a massive accomplishment as …
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Creating a Successful Digital Recruiting Strategy for Your Contracting Business It’s no secret that the past few years have presented several hiring challenges for commercial and residential contracting businesses. Overcoming these challenges is critical to maintaining and growing any contracting company. This is why a digital recruiting plan is so important. Online recruiting campaigns can …
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As of 2019, Google holds 86.6% of the search engine market. As a business owner, why wouldn’t you want to leverage that potential traffic to your online content? Establishing a search engine optimization strategy can be confusing, especially with new systems. In 2020, Google released GA 4 (Google Analytics 4). This release brought significant changes …
Targeted Email Marketing: Strategically Reach Your Audience Did you know that targeted email marketing is one of the most effective ways to reach your customers? According to a study by Constant Contact, targeted email campaigns resulted in a staggering +360% increase in ROI. When you target your email marketing efforts at your customers, you are …
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The Importance Of Tracking Website Traffic Digital marketing is a complex and ever-evolving field. It can be difficult to know which techniques are working and which ones are not. That’s why it is so important to track website traffic analytics. By tracking website traffic, you can gain insights into what marketing campaigns are generating the …
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AltaVista Expands Workforce in the First Quarter of 2022 AltaVista Strategic Partners has experienced a rapid expansion of its workforce. In just the first quarter of this year, they have expanded their employee footprint by 30%. This is an effort to keep up with the accelerated success of their sales team as they continue to …
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