Contractors must adapt their marketing to meet the short and long term changes caused by the Coronavirus pandemic.
May 14, 2020 - By Aaron Hockel
AltaVista partner and vice president of digital marketing, Aaron Hockel, recently joined Dave Sullivan on the Roofer Show Podcast to discuss marketing strategies during the Coronavirus pandemic for residential and commercial roofing contractors. Highlights from the show include:
- How the pandemic is already changing the way consumers engage with roofers
- Short term marketing strategies to continue generating sales opportunities
- Getting away from cold calling properties, face to face meetings and canvassing
- How the pandemic will change sales and marketing for contractors in the long term
The episode can be listened to online using the link above or click here
to download the episode from Apple Podcasts. You can also listen to Aaron Hockel on other episodes of The Roofer Show with Dave Sullivan:
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