Landing pages are often the most important part of any online marketing campaign.
July 25, 2018 - By Aaron Hockel
AltaVista partner and vice president of digital marketing, Aaron Hockel, recently joined Chris Shank on the PDCA PaintED Podcast to discuss all things landing pages. Highlights from the show include:
- Why landing pages are crucially important to successful online marketing campaigns
- Important design elements and layouts for landing pages that convert customers
- The importance of closely related ad copy and landing page content
- Steps for modifying or building new landing pages for online marketing campaigns
The episode can be listened to online using the link above or click here
to download the podcast from iTunes.
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